A small house with a long memory.
Founded in Tashkent in 2009, now working from two studios, Aurelia designs journeys for travellers who prefer a letter to a brochure.
It began with one route we could not book.
In 2009 our founder tried to send four friends from Tashkent to the Alps and found every agency selling the same coach, the same hotel, the same hour at the same viewpoint. She wrote a different itinerary by hand, on paper, and the four came back asking for another.
Seventeen years later the method has not changed: a conversation, a written proposal, one designer accountable for the whole journey. What changed is the library behind it — twenty-two countries, four hundred houses, and guides we have known long enough to call friends.
We remain deliberately small. Eight designers, two studios, and a rule that we never send a guest somewhere we have not been ourselves.
Mission
To make travel feel composed rather than purchased — one written journey at a time, for a small number of people who notice the difference.
Vision
A travel house from Central Asia held to the standard of the great European houses: discreet, precise, and impossible to replace with a search engine.
Discretion
We do not name our guests, publish their itineraries or photograph their tables.
Accuracy
If a room faces the car park, we say so before you book it.
Patience
Some journeys take three conversations over two years. We are not in a hurry.
Fairness
One published price, no hidden commission, and the same rate whether you ask once or ten times.
The house in numbers
22
Countries documented
400+
Houses we have stayed in
17
Years of practice
94%
Guests who return
The designers
Placeholder team profiles for this prototype. Names and roles illustrate the structure of the house.
Leyla Karimova
Founder & creative director
Tashkent
Étienne Rousseau
Head of journey design
Paris
Nodira Yusupova
Asia & Indian Ocean
Tashkent
Claire Bonnet
Concierge & guest relations
Paris
Selected partners
Partner marks are placeholders used to demonstrate the layout; no commercial relationship is implied.
Tell us where you are going next.
A short note is enough to begin. We will take it from there.